This Policy provides essential information about the purposes, methods of processing, and security of your personal data as a user of the website: minellestudio.pl (hereinafter referred to as the Website). By reviewing this Privacy Policy, you will learn who the administrator of your personal data is, what personal data is collected by the Website, for what purposes it is used, and how it is protected.

§1. Basic Information.

  1. The administrator of your personal data is Magdalena Biesok, founder of the blog and store “Minelle Studio” conducting unregistered business.
  2. You can contact the Administrator via email: magda@minellestudio.pl.
  3. The terms and conditions for the provision of electronic services can be found here: https://minellestudio.pl/terms-and-conditions/.

§2. Data Processing Principles.

  1. The Administrator processes personal data in compliance with the following principles:
    • Based on a legal basis and in accordance with the law (legality);
    • Fairly and honestly (fairness);
    • Transparently to the data subject (transparency);
    • For specific purposes and not in excess (minimization);
    • No more than necessary (adequacy);
    • With attention to data accuracy (accuracy);
    • No longer than necessary (timeliness);
    • Ensuring appropriate data security (security).

§3. Purposes, Legal Basis, and Scope of Data Processing.

  1. Your data will be processed:
    • For contact purposes, to respond to your message sent via email or through the contact form, based on the legitimate interests of the Administrator related to the need to provide you with a response.
    • For marketing purposes, if you have subscribed to the newsletter.
    • To create and maintain your user account.
    • To fulfill your order, based on the sales agreement (placing an order constitutes entering into a contract where we act as the seller, and you as the buyer).
    • To enable you to comment on materials published on our Website, based on the legitimate interests of the Administrator related to allowing website content commentary.
    • For purposes related to running our company profile on social media platforms (e.g., Facebook/Instagram) under the terms defined by the platform owners and informing you about our products, promotions, and other activities, which we consider our legitimate interest.
    • For technical purposes using cookies (technical cookies), based on the legitimate interests of the Administrator related to the proper operation and functionality of the Website.
    • For statistical and analytical purposes, if you have consented to the use of cookies for analytical purposes.
    • For marketing purposes, if you have consented to the use of cookies for marketing purposes.
  2. We process your data in the following scope:
    • If you send us a message via email or the contact form, we will process the data contained in the message. Providing this data is voluntary. You can request its deletion at any time.
    • If you subscribe to the newsletter, we will process your email address. Subscribing to the newsletter is voluntary and can be canceled at any time.
    • For user account registration, we will process the data you provide in the registration form, including your name, email address, phone number, residential address, and gender. Providing your name and email is mandatory for account creation.
    • If you make purchases on the Website, we will process your name, address, phone number, email, and other data necessary to fulfill the order. Providing this data is a condition for placing an order and entering into a contract.
    • If you publish a comment on the Website, we will process your name and email address. Providing this data is voluntary. You can delete your comment at any time.
    • If you interact with our social media profiles, we will process the data provided in that medium. You can stop this processing by unsubscribing from our profile.
    • Other data processed includes IP addresses and information stored in cookies. You control the extent to which we use cookies with your data. You can change your preferences in your browser or delete cookies stored by the Website.
  3. External Partners’ APIs: Our Website may use APIs provided by external partners to integrate functionalities like maps, analytics, advertising, or social media. Using these APIs may involve creating or using cookies to process user data, which external partners process under their privacy policies.

§4. Data Recipients and Transfers Outside the EEA.

  1. Your personal data may be shared with:
    • Software providers managing user accounts.
    • Online payment intermediaries.
    • Newsletter service providers if you subscribe.
    • Comment module operators if you leave comments.
    • Advertising partners if you consent to marketing cookies.
    • Analytics providers (e.g., Google Analytics) if you consent to analytical cookies.
  2. Data transfers outside the EEA include:
    • Google Inc. (USA) for analytics (Google Analytics) and advertising (Google Ads).
    • Facebook Inc. (USA) for social media integration and advertising (Facebook Pixel and API).

§5. Data Retention Period.

  1. Data processing periods vary depending on the context.
  2. For email/form messages, data will be retained until you request deletion or object to processing.
  3. For newsletters, data is processed until you unsubscribe.
  4. User account data is processed until the account is deleted.
  5. Order data is retained for 6 years to fulfill tax obligations.
  6. Comments are processed until deleted by you or the Administrator.

§6. User Rights

  1. You have the right to:
    • Access, rectify, delete, or restrict the processing of your data.
    • Data portability.
    • Object to processing.
    • Withdraw consent for data processing at any time unless processing is necessary to perform a contract, comply with legal obligations, or fulfill legitimate interests.
  2. You can lodge a complaint with the President of the Personal Data Protection Office (UODO): www.uodo.gov.pl.

§7 Cookies

  1. Cookies are small text files stored on user devices while browsing. They enhance usability, improve service quality, and enable traffic analysis.
  2. Cookies can be:
    • Essential: For site functionality, such as session maintenance and form handling.
    • Marketing: For personalized advertising and campaign effectiveness measurement.
    • Analytical: For insights into user behavior and website optimization.
  3. You can manage cookies in your browser settings.

§8 Why do we use Cookies?

  1. Improved User Experience:
    Cookies can significantly enhance the ease of navigating a website, making it more user-friendly.
  2. Content Personalization:
    Cookies allow us to tailor displayed content to the preferences and interests of the user, making the website more engaging and useful.
  3. Remembering Settings:
    Cookies enable the site to remember user-selected settings, such as language, layout, or color scheme, allowing for faster and more convenient browsing.
  4. Login Functionality:
    Cookies store information about logged-in users, enabling seamless navigation between sections of the website without the need to log in repeatedly.
  5. Session Management:
    Cookies track user activity across different subpages, making it easy to return to recently visited sections or continue incomplete actions, such as filling out forms.
  6. Performance Optimization:
    Cookies help analyze traffic and user behavior on the site, contributing to performance improvements and the delivery of high-quality content.
  7. Advertising:
    Cookies allow for the display of personalized ads tailored to the user’s interests and needs, making advertisements less intrusive and more relevant.
  8. Social Media Integration:
    Cookies facilitate integration with social media platforms such as Facebook, Twitter, and Instagram, enabling easy content sharing and access to additional features like commenting or liking posts.

§9 Functions of Technical Cookies

  1. Session Management:
    Technical cookies maintain user sessions while navigating the site, enabling smooth transitions between sections without the need to log in or re-enter information repeatedly.
  2. Remembering User Preferences:
    Technical cookies store information about user preferences, such as chosen language, font size, color settings, and other personalized elements.
  3. Form Functionality:
    Technical cookies support the proper functioning of forms on the site, such as login, registration, or contact forms, ensuring accurate data processing.
  4. Performance Optimization:
    Using technical cookies allows monitoring the website’s performance and load times for different elements, facilitating improvements in service quality.
  5. Security:
    Technical cookies help ensure the security of the site and its users, for example, by verifying user identity, detecting hacking attempts, or preventing CSRF (Cross-Site Request Forgery) attacks.

§10 Functions of Analytical Cookies

  1. Traffic Measurement:
    Analytical cookies enable monitoring of page visits, unique users, and page views, providing an overall picture of website popularity and performance.
  2. User Behavior Analysis:
    These cookies collect information on how users navigate the site, such as time spent on specific subpages, navigation paths, and exit points.
  3. Conversion Optimization:
    Analytical cookies help identify website elements that impact the achievement of business goals, such as registrations, orders, or contact form submissions.
  4. User Segmentation:
    Analytical cookies allow for grouping users based on different criteria, enabling better customization of content and offers for specific user segments.
  5. A/B Testing:
    Analytical cookies are used for A/B testing, comparing two versions of a webpage to determine which one better meets set goals. This helps optimize design, functionality, and content.

§11 Functions of Advertising Cookies

  1. Personalized Ads:
    Marketing cookies enable the display of ads tailored to the user’s interests, preferences, and browsing history, making them more appealing and effective.
  2. Remarketing:
    These cookies allow tracking users who visited the site but did not complete a purchase or other action, and re-engaging them with ads to encourage returning and finalizing transactions.
  3. Ad Performance Measurement:
    Marketing cookies help monitor the outcomes of advertising campaigns, such as click-through rates, conversions, or impressions, allowing for marketing strategy optimization.
  4. Cross-Channel Ad Management:
    Using marketing cookies simplifies the coordination and integration of advertising efforts across various channels, such as search engines, social media, or partner websites.
  5. Testing and Optimizing Ad Content:
    Marketing cookies support A/B testing and other analytical methods to evaluate which messages, formats, or creative approaches are the most effective and engaging for users.